Building Kidz Franchise Draws From the Arts for Early Childhood Development
Building Kidz Franchise sees growth with ten new schools planned by year-end.
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Building Kidz School currently operates 58 units across 11 states and plans to open ten additional schools by year's end. The franchise emphasizes a holistic curriculum infused with arts, targeting early childhood development. Brand leadership acknowledges previous challenges while highlighting lessons learned and a focus on franchisee support.
Why It Matters
The planned expansion may create more opportunities for franchisees in early childhood education and could positively impact unit economics by enhancing brand presence in the market.
Building Kidz School, an early childhood education franchise, is expanding its footprint, currently operating 58 units across 11 states. The brand is set to open an additional ten schools by the end of this year, indicating robust growth in its franchise network. Founded by CEO Vineeta Bhandari in 2003 with a focus on integrating arts into the curriculum, Building Kidz primarily caters to children aged 2 to 6 while offering extended services for infants, toddlers, and afterschool programs.
The franchise is emphasizing its unique artistic approach, which not only includes traditional education but also creative activities such as dance, music, and performing arts. Sanjay Gehani, the partner and chief revenue officer, highlighted the significance of early exposure to the arts, noting the importance of fostering analytical thinking as children grow. He stated, “We're all born artists—all of us... there's a tremendous amount of scientific research that has proven children exposed to the arts early in their formative years supports enhanced, analytical thinking capabilities in adults.”
Reflecting on its ten years in franchising, Bhandari acknowledged both challenges and opportunities, particularly the necessity for enhanced marketing and sales support to aid franchisees. The brand is focused on developing consistency in resources and curriculum across its network through operational management, showing a commitment to supporting franchise growth effectively.
